Edhird's Blog

Restoring Health: body, mind and spirit

Original, creative and practical

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by Rev Dr Ed Hird

Have you ever hit the wall in attempting to market your books? What if I told you that this book by Rob Eager could be the turning point in significantly increasing your book sales? Rob’s latest series of three books is once again well worth one’s time and money. So many authors suffer in this internet age from how to market their amazing books.

Eager in ‘The Author’s Guide to Write Text that Sells Books‘ helps unpack this mystery in practical ways. He explains in this book that with people being self-centered and distracted, we not only need to tell them what’s in it for them (Why should they buy our book? How will it concretely benefit them?). Even more important, we need to get their attention in the first place. Rob convincingly explains how busy and overwhelmed our potential readers are. The key to breaking through the ‘fog’ is the power of the hook, which Rob masterfully explains. He starts with the helpful expression “What if I told you that…?” I am finding his advice on the marketing hook to be a missing key in more effectively selling my books. My one critique is that I would have valued more stories in the book that illustrate how his ‘hook’ book actually works in real life. It would have been helpful to have real-life stories not just from the superstar authors, but also lesser-known authors who have been able to measurably increase their book sales through applying Rob Eager’s principles in his book. I look forward to Rob’s future marketing books, as his creative practicality is paying great dividends. Do yourself a favour, buy Rob’s book, and measurably increase your book revenue.

Rev Dr Ed Hird, http://www.edhird.com

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Author: edhird

I was the Rector of St. Simon's Church North Vancouver, B.C for 31 years, from 1987 to 2018. Ordained in 1980, I have also served at St. Philip's Vancouver and St. Matthew's Abbotsford. My wife Janice and I have three sons James, Mark, and Andrew. I was the Past President and Chaplain for Alpha Canada. While serving as the National Chair for Anglican Renewal Ministries of Canada, I was one of three co-signers of the Montreal Declaration of Anglican Essentials http://www3.telus.net/st_simons/arm05.htm For the past 31 years, I have been privileged to write over 400 articles as a columnist on spiritual issues for local North Vancouver newspapers. In the last number of years, I have had the opportunity to speak at conferences and retreats in Honduras, Rwanda, Uganda, Washington State, BC, Alberta, Saskatchewan, Newfoundland, and Ontario. My newest book For Better, For Worse: discovering the keys to a lasting relationship, coauthored with Janice Hird, can be purchased at https://www.amazon.com/Better-Worse-Discovering-lasting-relationship/dp/0978202236/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1535555614&sr=8-1 My sequel Restoring Health: body, mind and spirit, with a foreword by Dr JI Packer, is online with Amazon.com in both paperback http://www.amazon.com/gp/aw/d/097820221X/ref=redir_mdp_mobile and ebook form http://tiny.cc/tanhmx . In Canada, Amazon.ca has it available in paperback http://tiny.cc/dknhmx and ebook http://tiny.cc/wmhmmx . It is also posted on Amazon UK (paperback and ebook ), Amazon France (paperback and ebook), and Amazon Germany (paperback and ebook). Restoring Health is also available online on Barnes and Noble in both paperback and Nook/ebook form. Nook gives a sample of the book to read online: http://tiny.cc/vj3bmx . Indigo also offers the Kobo ebook version: http://tiny.cc/kreonx . You can also obtain it through ITunes as an IBook: http://tiny.cc/1ukiox The book 'Restoring Health: body, mind and spirit' focuses on strengthening a new generation of healthy leaders. Drawing on examples from Titus' healthy leadership in the pirate island of Crete, it shows how North Americans can embrace a holistically healthy life. In order to obtain a copy of the prequel book 'Battle for the Soul of Canada', please send a $18.50 cheque to 'Ed Hird', 102-15168 19th Avenue, Surrey, BC V4A 0A5. For mailing the book to the USA, please send $20.00 USD. For more info, please click on www3.telus.net/st_simons/nsnews030.html

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